A social presence that runs without you remembering to post
Content, scheduling, community management and paid social for the platforms your customers actually use.
We take social media off your desk — planning the content, producing it, publishing it on schedule, answering the people who reply, and reporting on what it produced. Consistency is most of the battle, and consistency is what an in-house owner-operator almost never manages.
Businesses rarely fail at social media because the ideas were bad. They fail because the person responsible has a day job. Three good weeks are followed by a silent month, the algorithm stops showing the page to anyone, and the account becomes evidence that the business is not paying attention.
We work from a monthly content calendar agreed with you in advance, so you know what is going out and can veto anything before it does. Posts are written and designed for each platform rather than copied across all of them, and everything is scheduled so publishing never depends on somebody being free that afternoon.
Community management is part of the service, not an afterthought — comments and direct messages get answered within working hours, and anything that needs you is escalated rather than guessed at. Where paid distribution makes sense we run it against a defined objective, so you can see what the budget bought.
What is included
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Content strategy and calendarA monthly plan agreed in advance — themes, formats and posting frequency per platform.
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Post design and copywritingGraphics and captions produced for each platform, in your brand, ready to approve.
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Scheduling and publishingEverything queued and published on schedule, including out of hours where that is when your audience is active.
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Community managementComments, replies and direct messages handled within working hours, with anything sensitive escalated to you.
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Paid social advertisingCampaign setup, audience targeting, creative and optimisation on Facebook, Instagram, LinkedIn and TikTok.
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Monthly reportingReach, engagement, follower growth and — where it can be tracked — enquiries attributed to social.
How a social media engagement runs
A conversation about what you are trying to achieve and what is in the way. No charge, no obligation.
Scope, exclusions, timeline and price, in writing, before anything starts.
Work broken into reviewable stages so you can see progress and redirect early.
A support arrangement sized to how much you need, once the initial work is live.
Social Media FAQs
Which platforms do you cover?
Usually Facebook, Instagram, LinkedIn and TikTok, plus X and YouTube where they fit. We would rather run two platforms properly than six badly, and we will say which two.
Do we approve posts before they go out?
Yes. The calendar goes to you ahead of the month and you can change or veto anything. Once approved we publish without needing to chase you each time.
Do you supply the photos and video?
We design graphics and edit footage you supply. For original photography or video shoots we can arrange a crew, quoted separately.
How is this different from your digital marketing service?
Social media covers organic presence and community day to day. Digital marketing is the wider paid-media, content and email programme. Many clients take both; they are priced separately so you can start with one.
Need social media?
Send us a short description of what you need. We will tell you whether we are the right fit, roughly what it involves, and what it is likely to cost — within one working day.